What to look for in a Technical Copywriter
Before you begin looking for a Technical Copywriter, it might just be useful to ensure we are on the same wavelength. What actually are these rare beings called Technical Copywriters?
They are, of course, Copywriters, but not conventional Copywriters. You won’t find Technical Copywriters writing ads for chocolates, lingerie, open-top sports cars, vacations or curling tongs.
Technical Copywriters focus on industrial clients. They are in the business-to-business (B2B) marketing communications sector. So they will be writing about all kinds of industrial products and services. In the course of a normal business month I can find myself writing about air compressors, industrial automation systems, chemical supply chains, radio frequency identification devices, fire detection systems … the list is endless. Read more »
Your B2B copywriting specialist
Denzil Walton is a freelance Technical Copywriter working for a range of industrial clients across Europe. Technically qualified and with over 27 years experience, he has the know-how, the skills and the creativity to provide you with the compelling copy you need.
Whether it’s web content, sales brochures, advertising copy, white papers, press releases or newsletter articles, you can count on Denzil Walton for top quality, on-time, professional copywriting solutions. Read more »
